Delaware SEO Marketing | Coastal Web Marketing

Local SEO Marketing for Delaware Small Businesses

As a Delaware small business owner, you’re always looking for a way to bring in new customers without spending a huge amount of money on marketing or sales staff. We get it. That’s why here at Coastal Web Marketing, we have dedicated ourselves to providing effective and affordable SEO marketing and web development services for small businesses on the East Coast and Gulf Coast, and other states as well. We work with clients across Delaware in areas including:

Kent County • New Castle County • Sussex County

Our SEO services are designed to help Delaware businesses with a defined service area, such as a few counties or towns. You may have one or more brick-and-mortar locations, or you’re a service provider who travels to people’s homes or commercial businesses. If you’ve ever Googled a service yourself, or even the services your business provides, you’ve likely seen 3 very local results and a map at the top of google search first. That’s called the local 3-pack. We aim to get your Delaware business listed there and keep you there with ongoing SEO marketing efforts. We also want to have you show up in the following 7 results, which are organic search results. Some of the local SEO and digital marketing best practices include:

• Rewriting and optimizing the content on every page for local search.
• Updating the URLs, title tags, description tags, and image alt text for local search.
• Making sure your Name, Address, and Phone Number (NAP) are on your website, and accurate.
• Claiming and optimizing your Google Business Profile/Google My Business.
• Claiming your business profile and optimizing it in all of the online directories related to your industry.
• Optimizing image size and load speed of your website.
• Continually adding new content with helpful, informative blogs.
• Getting you legitimate backlinks without any Black Hat techniques that Google would penalize you for.
• And more, depending on your business.

We take the time to get to know your Delaware business, and we review your competition to help find opportunities where you can beat them in the SEO arena. Our digital marketing strategies are designed to enhance your online presence and drive business growth through various social media channels, including SEO. We do intensive keyword research and find the phrases people are actually using when they look for the products and services you provide.

Search Engine Optimization Services

Search engine optimization (SEO) or organic SEO services is where SEO all began. These services can be for larger Delaware companies that have a regional, or even nationwide reach, such as an e-commerce company that ships products. Tracking keyword rankings is a critical metric we use to assess the effectiveness of our SEO campaigns and make necessary adjustments. It can be harder to rank on the first page of search results unless you’re a very large company because Google tends to stuff the first page with larger companies and industry websites. Most small businesses will benefit more from SEO marketing services, but we can discuss your goals with you and develop an SEO strategy that will best serve you. Our tailored SEO strategies are designed to adapt to changing search engine traffic and algorithms, ensuring your business remains relevant and visible in search results.

Technical SEO and Website Maintenance

As a Delaware small business owner, your area of expertise is running your business and providing quality goods and services for your customers. You probably don’t have the time, the knowledge, or the desire to keep your business website running smoothly. But we do. We specialize in creating functional, attractive, and SEO-friendly WordPress websites for the online businesses of our clients. And to keep your website secure, loading quickly, and operating as it should, we provide website maintenance packages to our SEO clients at a very affordable monthly cost. Our maintenance services are designed to help you achieve and maintain high search engine rankings, contributing to your long-term SEO success.

We offer effective and affordable SEO marketing services to small businesses across the state of Delaware. Call 410-420-9390 or fill out the contact form to set up a consultation to see how we can help you increase your business.